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Tips for Selling Your Home in A Down Market
By michelle | August 13, 2008
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Prepare your Home. When there are lots of homes to select from—buyers generally avoid the homes that need immediate work. This means—a fresh coat of paint, a thorough yard clean-up, and, if needed, new flooring, new countertops, and/or a new roof. I will provide you with specific guidance on what needs to be done and reliable service providers to help you.
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Stage your Home. Studies show that homes that are staged sell quicker and for more money then homes that aren’t staged. Help buyers see all that your house has to offer, why your house is better then the competition, and most important—help them see themselves living in their new home. I will help you do this and bring in a professional stager when needed.
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Pre-Inspection. By having a pre-inspection completed before bringing your home on the market you can fix all of the major items that will likely be identified during the inspection process and avoid the most common point of contract failure in the home sale process. I can recommend several inspectors who will do a thorough job for you and service providers for any repairs.
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Price Aggressively. In a down or declining market it is critical that you price your home realistically—this is not the time to “test the market” with the price that you would like to have. Your real estate agent can pull the data on all of the comparable homes that are currently on the market, are pending, and have sold in the last 3-6 months. Then listen to your agent as to where you should be priced to sell quickly, don’t price where the competition has been sitting and end up chasing the market down. I will guide you in this process—showing you the data needed to make the right decision.
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Market Aggressively. Have professional photographs of your home. Have your home posted online—not only on the Northwest Multiple Listing Service and the major broker sites - but on all of the major sites where buyers are looking. Have targeted mailings sent out—based upon your home buyer profile. Get your home noticed by real estate agents—still the #1 way buyers find and buy homes. I will have a comprehensive marketing plan designed specifically for your home.
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Work With The Right Real Estate Agent. Work with a real estate agent that you like and trust, that knows how to help you do all of the above, and knows the local real estate community and market that is relevant to your home! I’d love to interview for the job of working for you!
Topics: Woodinville Community |
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August 13th, 2008 at 11:47 pm
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